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November 13, 2009

Summary Bit.ly Stats

For a long time, our users have been requesting summarized views of their click data. Today, we have taken the first in a series of steps to expose a summary of data across all of your Bit.ly links.

At the top of your Bit.ly history, you’ll see a small chart displaying your overallday by day click traffic for the last week, along with a click total and a link to your summary stats page (available at http://bit.ly/app/summary ).  On your summary page, you can see a view of the sites and countries where people are clicking on all of the Bit.ly links you have created.

The Clicks Report shows which days over the past week drive the most click traffic. Digging into the Referrer Report will give you an idea of which distribution channels and partner sites are generating the most clicks on your Bit.ly links. Likewise, the Location Report will help identify in which countries you are running the most successful distribution and marketing using your Bit.ly links.

Currently, your summary stats are only available for the past week, but within the next few weeks we’ll make a month-long aggregate view available as well.

toddml posted on November 13, 2009 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - Summary Bit.ly StatsTweet & Track
April 8, 2009
Registered Applications And Better Click Referrer Data We’ve been working with a few partners to provide deeper data in the Referrer tables on our Info Pages. Right now, there’s a single bucket grouping together all clicks with no referrer data under Direct Traffic. Inluded here are all clicks from mail applications like Outlook, Twitter clients like Tweetdeck, RSS readers, IM clients like Adium, iPhone apps like Tweetie, and all other desktop, iPhone, Blackberry, and Android applications.Because so many clicks come from applications outside the browser with no referrer data, we’ve start a program for app developers to Register with bit.ly to clack their clicks. Our first partner to go live with Registered Application Click Tracking is Tweetdeck, starting with the latest version released today ( http://bit.ly/4tpjs6 ).We’re very excited about this new program, because we think it will provide much deeper insight into how people are consuming your content. If you’re interested in becoming a Registered Application with Bit.ly, please fill out this form:http://bit.ly/rVpPK
You can see the stats and referrer breakout for this blog post here: http://bit.ly/Kh1K+

Registered Applications And Better Click Referrer Data

We’ve been working with a few partners to provide deeper data in the Referrer tables on our Info Pages. Right now, there’s a single bucket grouping together all clicks with no referrer data under Direct Traffic. Inluded here are all clicks from mail applications like Outlook, Twitter clients like Tweetdeck, RSS readers, IM clients like Adium, iPhone apps like Tweetie, and all other desktop, iPhone, Blackberry, and Android applications.

Because so many clicks come from applications outside the browser with no referrer data, we’ve start a program for app developers to Register with bit.ly to clack their clicks. Our first partner to go live with Registered Application Click Tracking is Tweetdeck, starting with the latest version released today ( http://bit.ly/4tpjs6 ).

We’re very excited about this new program, because we think it will provide much deeper insight into how people are consuming your content. If you’re interested in becoming a Registered Application with Bit.ly, please fill out this form:

http://bit.ly/rVpPK

You can see the stats and referrer breakout for this blog post here: http://bit.ly/Kh1K+

kortina posted on April 8, 2009 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - bit.ly blogTweet & Track
February 17, 2009
bit.ly real time traffic statsAs you may have noticed, last week we revamped the Info page for bit.ly links in order to provide more information in a cleaner interface.The most obvious change you’ll see is the addition of realtime metrics.  When viewing the “live” chart on the info page, you’ll see clicks, referrer, and location data updating in realtime.  We’ve also added past week, and past month views in addition to the “total” chart which presents a historical view of all traffic to your bit.ly link since its creation.Underlying the visible changes is a brand new metrics system that has improved caching and supports realtime data.   And here’s a bit.ly pro-tip: You can get to the info page for any bit.ly link simply by appending a “+” sign to the end of the link (example: http://bit.ly/bitlyFirefox+ ).

bit.ly real time traffic stats

As you may have noticed, last week we revamped the Info page for bit.ly links in order to provide more information in a cleaner interface.

The most obvious change you’ll see is the addition of realtime metrics.  When viewing the “live” chart on the info page, you’ll see clicks, referrer, and location data updating in realtime.  We’ve also added past week, and past month views in addition to the “total” chart which presents a historical view of all traffic to your bit.ly link since its creation.

Underlying the visible changes is a brand new metrics system that has improved caching and supports realtime data.   And here’s a bit.ly pro-tip: You can get to the info page for any bit.ly link simply by appending a “+” sign to the end of the link (example: http://bit.ly/bitlyFirefox+ ).

kortina posted on February 17, 2009 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - bit.ly blogTweet & Track
December 1, 2008
How to Add a bit.ly Info Chicklet to Each of Your Tumblr PostsHere’s a cool little javascript any Tumblr users can add to their blogs that adds a bit.ly Info Chicklet to each post. Add the following line to your Tumblr Custom HTML inside the {BlockPosts} section:
<a href="javascript:var%20Bitly={url:'{Permalink}'},e=document.createElement('script');e.setAttribute('language','javascript');e.setAttribute('src','http://bit.ly/bookmarklet/load.js');document.body.appendChild(e);void(0);">Info for this post by bit.ly</a>
You’ll now have a little button after each post people can click to view a bit.ly overlay about that page. This overlay shows traffic data, referrers (other websites where links to your blog post appeared), and conversations about your post from Twitter and Friendfeed. The overlay will also of course contain a bit.ly URL for your post that your readers can use if they want to tweet about what you wrote. Try clicking the link below this post that says “Info for this post by bit.ly” to see this in action.Wordpress users, this should be trivially easy for you guys to do as well, but you’ll have to use a different placeholder where this code has {Permalink}. We’ll work on packaging this up as a Wordpress plugin soon to make things easier on you.

How to Add a bit.ly Info Chicklet to Each of Your Tumblr Posts

Here’s a cool little javascript any Tumblr users can add to their blogs that adds a bit.ly Info Chicklet to each post. Add the following line to your Tumblr Custom HTML inside the {BlockPosts} section:

<a href="javascript:var%20Bitly={url:'{Permalink}'},e=document.createElement('script');e.setAttribute('language','javascript');e.setAttribute('src','http://bit.ly/bookmarklet/load.js');document.body.appendChild(e);void(0);">Info for this post by bit.ly</a>

You’ll now have a little button after each post people can click to view a bit.ly overlay about that page. This overlay shows traffic data, referrers (other websites where links to your blog post appeared), and conversations about your post from Twitter and Friendfeed. The overlay will also of course contain a bit.ly URL for your post that your readers can use if they want to tweet about what you wrote. Try clicking the link below this post that says “Info for this post by bit.ly” to see this in action.

Wordpress users, this should be trivially easy for you guys to do as well, but you’ll have to use a different placeholder where this code has {Permalink}. We’ll work on packaging this up as a Wordpress plugin soon to make things easier on you.

kortina posted on December 1, 2008 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - bit.ly blogTweet & Track
October 30, 2008

It's all about the data!

We’ve made a number of improvements to the bit.ly info page with the goal of helping users be able to better understand where and how their bit.ly short URLs are being used.

Example: http://bit.ly/info/Dexterize

The first change you’ll notice is that we now provide full referrer information for referring sites. Previously the clicks were only available for the top level domains.

Traffic sources

The next feature, which is new, is an interactive graph displaying historical click data.

Clicks

The last improvement you’ll notice is a graph displaying where clicks to your bit.ly short URL are coming from.

Clicks by country

We hope people find these new improvements useful, and look forward to hearing what everyone thinks!

bitlycontainer posted on October 30, 2008 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - It's all about the data!Tweet & Track
October 21, 2008
Here&#8217;s a good example of the new deep referrer data bit.ly is collecting.

Here’s a good example of the new deep referrer data bit.ly is collecting.

kortina posted on October 21, 2008 | Permalink | Comments (View) | Share with Bit.ly Sidebar | new @bitly blog - bit.ly blogTweet & Track